Online retailer Asos has launched a brand-new activewear line for both men and women.
One of the world’s leading fashion destinations for twentysomethings, Asos is about to make working out a whole lot less daunting with its new collection of fitness garb under the moniker Asos 4505.
A launch which follows the company’s “More Reasons To Move” campaign earlier this year featuring a diverse cast of models – with freestyle footballer Lisa Zimouche, DJ Jessica Skye and body positivity and disability advocate Mama Cax among them – the collection aims to empower men and women of all ages, shapes, sizes and abilities to get active.
And, while the range of rainbow-coloured prints and textures is undoubtedly pleasing to the eye, each piece has the added bonus of seasonless technology and high-performance fabrics to ensure you get the very best from your fitness gear.
For women, the first drop includes everything from reflective-detailed jackets and T-shirts to all-in-one yoga outfits, leggings and even the odd bit of ski clothing.
What’s more, 4505 includes maternity items, as well as tall, petite and curve with sizes running from a UK 4 to 30.
The menswear collection also has something for everyone including basketball-style shorts, printed running tights with compression, track jackets and gilets.
Available to buy online now, the new range is starts from £10.